Thursday, December 27, 2012

Survival Tactix: Going Further....

So we've explored a few possible reasons TNA is having trouble breaking past the 1.0 rating rut, but aside from Marketing, I haven't seen anything just yet to be the culprit behind the slump. Nevertheless, I say we keep digging......

Venue Size.....

This MIGHT have something to do with the way TNA comes across to the masses. The bigger the space, the more potential for attendance. Huntsville, Alabama and Wembley Stadium are the best examples of arenas that just plain delivered TNA the way it needed to be shown. Those shows helped create the vision of what every week SHOULD look like. By the way, MY thanks to all of you who were in attendance in EACH of those outings. You helped create that special PPV feel that only comes from a warmed up crowd. THIS just MAY have something to do with the feel of the show and may HELP draw new fans.

Time......

Just give them time....WWE has been around for over 100 years while TNA has only 10 years to their credit as of yet. So does time solve the problem? Perhaps SOME of the problem can be attributed to time, but certainly not if the product is as superior as I or others often claim. This is NOT to say time won't help, but that time ISN'T the only factor working against TNA.

Television time COULD have something to do with the plight. Without a full blown TV presence, the fullness of their roster CANNOT be put to use. You want more X Division? You want more Knockouts competition? You want a better chance for younger talent? You want a better representation for the brand? Give them more television time. That'd be a start.

Young Blood Not Getting Pushed.....

Can anyone REALLY believe this? With Zema Ion, Tessmacher, Joey Ryan, and most of the TNA Originals either having a title reign in the last year, or getting more TV time than others on the roster, this thought is simply not true. This is a nonsensical reason at best.

WWE Loyalists.....

Surprisingly, this, to me, is one of TNA's smallest worries. If all TNA had to worry about was a group of elitist, short sighted WWE fanboys, the journey to the top would be a short one. However, since WWE's loyal elite are much fewer in number these days than they once were and TNA has been doing a fair job of dividing the audience enough to where fans aren't choosing one or the other, but rather choosing both. This, I believe, is good for the wrestling world, but I'm afraid it has little to do with TNA's current dilemma.

Writing Staff/ Storyline Revamp......

I have mixed feelings about this notion. I understand that the current storyline surrounding Aces and Eights has gone on for a bit too long with no forward movement, but there have been countless storylines in WWE that went on every bit as long and had even less movement in the past decade. I think back to Evolution, which lasted nearly a year and a half and though the finish was terrific, the story had little progression and it wasn't until the collapse that forward movement took place. Do I believe this has ANY bearing on the ratings? Nope. Do I believe the writing staff is to blame for the slump? Do a degree, yes.....but not fully. Yes, the current story needs to keep moving, but NO, the writers don't need to be replaced.

Dead Weight.....

Here's the thing.....Ric Flair is gone. Scott Steiner is gone. The roster has been streamlined and the presence of legends like Sting and Hogan has been used more sparingly up until the current Brooke story. Sting has been away from the screen this year longer than he's been around, which speaks volumes into the merit of this argument. I, quite simply, see no more dead weight on the roster nor do I believe this to be a good reason for a decline or stagnation in ratings.

SO.....what does this pairing of columns reveal? TV time, venue, and marketing all play a part in the rise of TNA to their rightful place in the echelons of the stable promotions built to last.....

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